"Huntley thinks he has stumbled upon an idea that can change software development, and perhaps entire industries.

"Developers, he argues, should now spend more time thinking about writing loops that drive coding assistants to produce better output, rather than persisting with code reviews.

"Agile and standups doesn't make sense any more," Huntley said. "The days of being a Jira ticket monkey are over."

"He also thinks that Ralph poses a profound challenge to any business. "Companies have a brand that can't be cloned and goodwill that can't be cloned," he told The Register. "But product features can now be cloned."

"Huntley therefore expects that startups will use Ralph to clone existing businesses – especially SaaS outfits – and undercut the prices they charge because they can afford to do so using agentic coding that costs $10 an hour instead of having to pay a full staff of human coders."

#LLM #AI #vibeCoding
https://go.theregister.com/feed/www.theregister.com/2026/01/27/ralph_wiggum_claude_loops/